Supporting Meaningful Indigenous Family Values
Visual engagement to inform and change
THE CHALLENGE
IndigPro was asked to engage in supporting a series of conferences with collateral material. The conferences centered around determining and defining the first principle of C. 24, best interests of the child. One of the main goals for engaging in the creation of a new CFS Law is to call upon traditional Indigenous history, parenting, and caregiving practices for the betterment of children and families.
THE OPPORTUNITY
To support fundamentally important issues for Indigenous families, parents and caregivers by creating impactful messaging and imagery
To help in assisting on bringing awareness to change for the better
THE SOLUTION
Utilizing KTC’s lead, IndigPro created multiple themes and directions for print collateral material for each conference. The collateral material key elements consist of floral patterns uniquely created for each conference with family/children being the focal point
SCOPE OF WORK
Print
Digital
Design
Branding